We’ve rebranded! Proxima and Iris are now all found here under the one label – Pattr.

Brands can do a fair bit with 280 characters. Now, they can do a whole lot more…

Whether it’s growing your customer base, pushing new products, or building brand loyalty, generate better outcomes from your Twitter marketing campaigns using conversational AI.

Build targeted audience groups for your content in just one step, seamlessly automate and personalise the content you distribute, and measure the results to guide future campaigns.

Trusted by major brands around the world

“Working with Pattr was great — the system was easy to use, the team was helpful, and we were able to add additional trigger tweets to the battleground states to help drive more engagement and earn a retweet from @BarackObama.”

Emily KellerSocial Media Director, Democratic National Committee

The DNC case study

Campaign Pain

Engaging an audience at scale on Twitter can be time consuming, costly and challenging. That’s not to mention that the campaigns that brands do run are usually too generic to influence people anyway.

The reality is that executing Twitter marketing campaigns can leave some companies feeling #frustrated. What brands are looking for is the ability to conduct campaigns with…

  Speed

For customers, time is precious. From travel alerts to special offers, automatically share relevant content with them within milliseconds – keeping them up to speed at all times.

  Scale

Whether your brand receives ten or ten thousand replies to its Twitter posts, interact with your audience intelligently and instantaneously, whenever and wherever.

  Creativity

Grow your reach and popularity in a whole new way. Deliver complex campaigns, without creating an extra burden on your teams and engage your audience like never before.

  Flexibility

Your customers don’t want to wade through generic content. They want content tailored to them. Personalise your posts at scale and drive increased customer satisfaction.

As Easy As 1-2-3…

We help brands conduct Twitter marketing campaigns that truly resonate with their customers. It all starts with three simple steps:

  1. Build segmented audience groups by creating a ‘trigger tweet’
  2. Allow users to opt-in to groups by responding to your ‘trigger tweet’
  3. Share tailored content with your different groups for truly effective engagement

 

Worth Tweeting About

Our marketing automation for Twitter offers all the features you need to make your campaigns a success:

 
Creative
  • Create multiple trigger tweets
  • Give opt-in options: @mentions, #hashtags, emojis, likes, retweets
  • Import media, cards and URLs
 
Targeted
  • Create tailored content for different geographies
  • Select different time zones, start and end dates
 
Managed
  • Schedule broadcasts
  • Analyse campaigns on a single dashboard
  • Learn with our detailed reporting capabilities
 
Secure
  • Implement brand safety tools: The Block List and Profanity List
  • Enjoy complete peace of mind with GDPR compliance
  • Offer opt-out capabilities

Share this page

Share on linkedin
Share on twitter
Share on facebook

See Pattr in Action

Pattr brings you closer to your customers.

A conversational AI SaaS platform to power, enable, enrich and understand conversations between you and your customers, in real-time and at scale.